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Join Our Webinar on Harnessing Gen-AI for Seamless Integration of Quantitative and Qualitative Insights!
Strategic healthcare consulting
done
differently
We help the people behind the world’s most important therapies make a
difference.
SEE HOW
How we’re different
You need a partner, not raw data. We believe in tighter collaboration and a smarter
process. Our deep expertise is paired with our own research platform and a curated community of providers.
This means we work with you and focus on the stuff that matters - asking the right questions, delivering
thoughtful analysis, and revealing the truth within your market.
Assess
Launch
Optimize
Translate
Strategize
What do you need help with?
Assess the potential of an early stage clinical asset
Launch a therapy in a new market
Optimize your omnichannel customer engagement strategy
Translate marketing concepts into deployable collateral
Strategize to handle an unexpected market event
How we do it
We will deploy a rapid-turnaround primary research study to our diverse community of
providers and help you make go/no-go decisions on potential clinical assets earlier. Our in-depth
quantitative and qualitative assessments are based on a broad spectrum of treater types. By moving beyond
the traditional KOL-centric approach, you get a clearer picture of how real-world providers view your
clinical asset.
What makes us different
1
Earlier go/no-go decisions
2
Faster translation of key aspects of your clinical asset into detailed research by an
experienced consulting team
3
Painless fielding using our in-house panel
4
Clearer understanding of provider perceptions from a more diverse and representative
panel
5
Flexible purchasing options - ad-hoc or long-term retainer - that adapts to your
specific
research needs
How we do it
We will help you understand and navigate the complexities of your new market by deploying
a diverse, adaptable, and integrated suite of primary and secondary data resources. The research we
design will give you insight into both the physician’s perception of available options as well the what
and why of actual treatment decisions. Add-in our exhaustive database of industry norms and market
analogs and you’ll have a complete toolkit for addressing the challenges of your market.
What makes us different
1
Tighter integration of diverse research types
2
Insight into both provider perceptions and the what/why of actual treatment decisions
3
Exhaustive database of industry norms and market analogs
4
A more comprehensive view of the market when it matters most
How we do it
There is no one-size-fits-all solution for an omnichannel world. We use a diverse, flexible range of research methods and data sources to help you understand and optimize the full spectrum of your customer engagement practices. Continuous benchmarking of your performance against in-market competitors is fundamental to our approach. This allows you to fully define what "success" looks like in your market.
LEARN MORE
What makes us different
1
Multi-touchpoint approach connecting what happens in a physician’s office to their
behavior long after reps have left
2
Customizable research adaptable to complexities like detailing a drug with multiple
indications
3
Faster fielding using our in-house panel
4
Insights that go beyond simple tracking and identify tactics capable of driving change
How we do it
Based on where you are in the development process, we’ll select a rapid-turnaround
qualitative study from our comprehensive research suite to help you maximize the impact of your marketing
materials. Using live interviews, app-enabled interviews, survey-based research or a custom combination,
we will help you identify the concepts with merit and prepare them for deployment.
What makes us different
1
Quick, agile fielding with our in-house panel
2
Faster informed decisions from rich data and the partnership of our expert consulting
team.
3
Flexible approach that adapts to your unique research requirements
4
More meaningful insights from a custom qualitative platform
How we do it
We use our own platform and community of providers to rapidly turn around research that
provides actionable insights as quickly as 1 week after a market event. These data-driven insights along
with the partnership of our experienced consulting team will help you expertly navigate whatever comes
your way.
What makes us different
1
Faster fielding using our in-house panel
2
Insights as early as one week after a market event
3
Deep partnership to help turn data into informed decisions
4
Flexible commision model - ad-hoc or long-term retainer - that adapts to your specific
research needs
Have questions?
GET IN TOUCH
Our locations
Boston
Chennai
New York
San Diego
San Francisco
We work with the leading teams in healthcare
Get in Touch
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